DESPITE ECONOMY, US FEDERAL IT MARKET EXPECTED TO GROW TO $98.5 BILLION BY 2012, SAYS COMPASS INTELLIGENCE SCOTTSDALE, Arizona, December 18th, 2008 – According to research from CompassIntelligence.com, the US Federal Government will spend roughly $98.5 billion on IT goods and services by 2012. This year the US federal government market (Including defense and civilian) is expected to spend roughly $80.6 billion on information technology including telecom, applications, outsourcing, services/support, network hardware, computer hardware, and IT personnel.  The annual growth rate last year was 6.5 percent, compared to only 5.3 percent in 2008.  Next year, 2009, will experience slightly better growth rates reaching 5.5 percent.  Compass Intelligence offers 5 year forecasts detailing breakouts by Civilian and Defense, as well as by 15 civilian and defense departments. Major trends and opportunities revolve around replacement of legacy hardware, focus on mobile workforce, maturity of E-government, growth in a high-tech military, greater emphasis on cybersecurity, and a focus on green technology initiatives.  "Federal government IT spending is expected to remain rather steady, despite economic conditions.  State and local governments are expected to feel more of the pain from this current recession," says Stephanie Atkinson, Managing Partner at Compass Intelligence.  A highlight of the research is provided below: 

§  Application spending is expected to be the fastest growing segment, experiencing annual growth between 8.6 and 9.8 percent. 

§  Telecom services spending will be driven by wireline data (IP Telephony) and broadband services, as well wireless data investments. 

§  The Defense segment represents about two-thirds of total Federal Government IT spending.  

To view more details on our Federal Government subscription service, visit: http://is.gd/8RdJ  To view details and purchase the full report, visit: http://is.gd/8YRK 

About Compass IntelligenceCompass Intelligence, a global consulting and market analytics firm, specializes in segment and vertical market intelligence for the high-tech, IT and telecom industries. Compass Intelligence offers clients a completely new research experience with a unique and intuitive online intelligence tool, INSTANT Access. The company provides market intelligence, forecasts, competitive analysis, market data, insights, and announcement analysis for multiple markets. Discover the Compass Intelligence difference and visit www.compassintelligence.com or follow us on twitter handle: CompassIntel. 

Looking at the SMB Online Experience

Compass Intelligence just released new research on the Onlne Customer Experience of Small and Mid-Sized Businesses.  Compass Intelligence’s Online Experience research for Q3 2008, focuses primarily on what kinds of experiences vendors provide to Small and Mid-sized Customers online.  Our Q1 2008 research included primary research with more than 20,000 business users.  Key findings in this period of research include:

• Top ranked vendors include: IBM, Microsoft, AT&T, Dell and Cisco (in order of rank).
• Vendors that ranked lowest include: Centennial Wireless, DigitalWork.com, Country Financial Services and Alaska Communication System (in order from lowest to highest).
• Best practice: Vendors should use interactive tabs on the homepage for your business’ various customer segments.  This adds depth, without adding clutter.
• Worst Practice: Alienate business customers unintentionally by using loosely defined segments, such as “Small” vs. “Enterprise,” without any other ways to engage them, such as by vertical industry or job function.

To see the full press release, click here:

http://www.compassintelligence.com/content.aspx?title=PressRelease13

To get a free executive summary on this research click here:

http://www.compassintelligence.com/content.aspx?title=UpcomingStudies

 

 

Prepared By Stephanie Atkinson

www.compassintelligence.com

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U.S. BUSINESSES EXPECTED TO SPEND $11.6 BILLION ON MOBILE APPLICATIONS BY 2012, SAYS COMPASS INTELLIGENCE

 According to new research from CompassIntelligence.com, businesses in the US will spend roughly $11.6 billion on mobile applications by 2012. This year US businesses are expected to spend an estimated $4.9 billion on mobile applications. These applications include mobile and wireless-based custom-coded and packaged applications, including productivity, contact management, GPS/Navigation, Email, security, file sharing, collaboration and others. This market is poised for double-digit annual growth over the next 5 years, driven by the growth in remote and telecommuting employees, the movement in “Open Mobile Devices,” and the explosion of new and emerging free and fee-based mobile applications available for download.  Apple and Google are both leading vendors in promoting this last driving trend and this is expected to open up a whole new world of business access and productivity over the next decade.    

This research is part of Compass Intelligence’s Applications and Business Wireless research.  A few highlights of our mobile application research are shown below:   

§  The highly mobile Healthcare industry is expected to spend an estimated $1.1 billion on mobile applications by 2012, although the Government and Services industries are expected to be the top spenders on mobile applications. 

§  Roughly $6.3 billion will be spent on mobile applications by the Small and Mid-sized business market by 2012. 

§  Based on a Compass Intelligence recent survey of 1300+ IT-decision makers, Collaboration (Shared Calendars, contacts), Business or Company Instant Messaging, CRM, and applications specific to the company or industry ranked among the top applications planned to be rolled out to employees on mobile devices within the next 6 months.

 

If you are interested in seeing more on this market, download a free summary deck on our website: http://www.compassintelligence.com/content.aspx?title=BusinessMobileApplicationsMarket   

Even in a reasonably somber economy, we continue to see start-ups emerging, particularly start-ups of the Internet kind.  Internet start-ups keep emerging because chasing the next big thing on the Web and riding the wave is still and probably will always be irresistible - even in a somber economy.  I speak from experience.  I've watched start-ups come, go and, some times blossom for more than a decade now.  And, for the last 20 months, I have been riding the start-up wave myself.   In addition my day job as President & Chief Strategist at Compass Intelligence, I've been moonlighting as an Internet entrepreneur.  In December of 2006, I registered the domain for my living day dream, www.eyesoda.com, and in June of this year I launched the site for public beta-testing.   

 Inside of Eyesoda.com:  Already Eyesoda.com has a few hundred registered members and there are a number of budding relationships with online content communities in place.  In addition, I just signed a contract to host an online version of The Santa Fe Film Festival, with more festivals to come.  Even with my limited resources (staff and money), Eyesoda.com is moving quickly forward.  That's because...1.     I believe Eyesoda.com is unique, even in the world of Internet Video start-ups.  But, I'll leave it up to you to decide that...please check out the site. 2.     And, Eyesoda.com is incredibly personal.  There is a face (mine) and a soul to it.  That's what you really need to build community online...I will expose more of Eyesoda.com's internal workings over the next several months, as it launches to what I hope will be stardom.  I'll do this because understanding how small companies with limited budgets, like Eyesoda.com, take root and blossom or, in contrast, fail is essential knowledge for established clients hoping to better leverage the Internet to engage their customers on a fixed budget.Outside of venture capital backing, most Internet ventures (start-ups or groups within large companies) have small budgets and thus need to use ingenuity and creativity to grow and prosper.  I hope to show some tactics that work for Eyesoda.com.  

Lesson for Today:  Building an online community is a question of finding the right incentives to attractive individuals in the right order.  You've got to start by first attracting the people that will be the most active and have the most to contribute to your community (e.g., experts, content generators, etc.).  Be sure to engage these people personally and go beyond email.  Once you've got these "sticky" members on board, you can build the rest of your community around them and their interests.  With regard to Eyesoda.com, I started by building relationships with individual filmmakers and then moved to organizations that represent many filmmakers.  Though starting with individuals first was not the fastest route, it was the most personal and it allowed me to build strong relationships up front.  This added credibility and, I believe, "soul" to my budding community. 
 

Some stats about Internet Video & Community:

• In April of this year alone, 84 million American's watched roughly 11 BILLION videos over the Internet - that's 71% of total Internet users according to a ComScore press release. 
• Each of these people spent an average of 228 minutes of videos during that month, and this is just the beginning of the online video trend.
• According to the 20,000 US workers I surveyed in May, 26% of them already use IP Video conferencing via Webcams, and another 10% expect to do it by the year's end.
• And, 42% of this group use Web conferencing with their colleagues, while another 41% join Webinars.

So, please check Eyesoda.com out, and don't forget to join! 

Background on Eyesoda.com 

• Business model:  pay-per-view video-on-demand delivered via high-end streaming
• Special features: social network with interaction between filmmakers and film lovers.
• Domain registered: December 2006.
• Public Beta-launch: June 2008 

To join the Eyesoda Wave simply register online!

 

Kneko Burney - President of Compass Intelligence & Founder & CEO of Eyesoda.com

http://blog.compassintelligence.com/post/2008/09/04/Business-Mobile-Applications-Market-Set-to-Explode.aspx